Marketing Plans, Sixth Edition: How to prepare them, how to use them

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Product Description
Marketing Plans is simply the definitive guide to making plans that work. Adopting a ‘this is how you do it approach’ McDonald takes you through the painstaking process of marketing planning, while also providing a detailed means of implementing all the concepts introduced. The differences between processes, methods, strategic and tactical planning is made clear and the latest thinking in marketing incorporated.

This is an essential title for all serious pro… More >>

Marketing Plans, Sixth Edition: How to prepare them, how to use them

April 12, 2010 · Tagged with edition, Marketing, Plans, prepare, Sixth, Them

Marketing Products

Small Business Marketing for Dummies, Second Edition

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ISBN13: 9780764578397
Condition: USED – VERY GOOD
Notes:

Product Description
Having your own business isn’t the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today’s competitive environment, strategic marketing is essential. Small Business Marketing For Dummies, Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becomi… More >>

Small Business Marketing for Dummies, Second Edition

March 30, 2010 · Tagged with Business, Dummies, edition, Marketing, Second, Small

Marketing Products

Marketing Warfare: 20th Anniversary Edition: Authors’ Annotated Edition

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ISBN13: 9780071460828
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product Description
The book that changed marketing forever is now updated for the new millennium In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit. Now, two decades later, this Annotated Edition provides the latest, most powerful tactics that have become synonymous with the names Ries and Trout. New content includes in-depth analyses of some of the biggest marketing successes and blund… More >>

Marketing Warfare: 20th Anniversary Edition: Authors’ Annotated Edition

March 17, 2010 · Tagged with 20th, Anniversary, Annotated, Authors', edition, Marketing, Warfare

Marketing Products

Art Marketing 101, Third Edition: A Handbook for the Fine Artist

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ISBN13: 9780940899490
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product Description
Artists need help with the business side of their career, and this 302-page, twenty-one-chapter volume answers all the questions they could have. Ultimately, it guides artists to create both a long- and short-term marketing plan so they can become independent businesspeople. It educates them to gain a competitive edge in the marketplace, honing their business skills and knowledge of their legal rights. Artists will learn about: overcoming roadblocks, the secrets of … More >>

Art Marketing 101, Third Edition: A Handbook for the Fine Artist

March 17, 2010 · Tagged with Artist, edition, Fine, Handbook, Marketing, Third

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Marketing Plans, Sixth Edition: How to prepare them, how to use them

Small Business Marketing for Dummies, Second Edition

Marketing Warfare: 20th Anniversary Edition: Authors’ Annotated Edition

Art Marketing 101, Third Edition: A Handbook for the Fine Artist

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